“We are thrilled to work with Kacey and Walmart on this collection,” said Vivian Rivetti, global vice-president for design, Lee. “Lee has been providing denim staples and trend-relevant styles to Walmart shoppers for 30 years. This capsule is a new opportunity to showcase Lee’s craftsmanship and quality in silhouettes that reflect Kacey and will appeal to younger consumers. The collection feels fresh, modern – perfect for enjoying summer concerts – and it’s at a value that only Walmart can offer.”
Lee has launched “Kacey Lee,” its first celebrity collaboration with eight-time Grammy winner Kacey Musgraves exclusively at Walmart.
The 100-plus piece capsule blends Lee’s denim heritage with Musgraves’ Americana-inspired style, featuring apparel, swimwear, accessories and pet items designed for summer concerts, casual wear and self-expression.
The Kacey Lee collection launches shortly after Musgraves’ sixth studio album, Middle of Nowhere, released on May 1st. Lyrics and visual elements from that album and others are incorporated into tees, hats and other pieces. Nods to her Texas roots and Americana style are threaded throughout, resulting in a capsule anchored in Lee denim and workwear but featuring versatility and self-expression. It’s made to wear in the middle of nowhere and everywhere – on long summer days, at concerts, and time spent with friends.
“The idea of this capsule excited me, not only because my middle name is ‘Lee,’ but because it feels very nostalgic. I grew up wearing Lee and I wear a lot of denim, vintage tees and workwear, so this partnership felt like a natural fit,” said Kacey Musgraves. “I loved collaborating on the designs and finding ways to incorporate my lyrics and elements of my personality. The goal is always to design pieces I would personally wear, and I know y’all will love it as much as I do.”
The capsule features men’s and women’s fashion, accessories, and pet items, including denim, tops, dresses, swimwear, sleepwear, totes, bags, and lifestyle pieces. Key pieces include:
Women’s Bootcut Jean: This high rise bootcut features an all-over star pattern and bold red logo patch on the back giving these jeans an Americana nod that is perfect for wearing to your favorite concert or outing.
Women’s Dolphin-Hem Denim Short: This high rise denim short features a 2-inch inseam with a curved hem to highlight your curves and give it a retro feel. Red stitching throughout and a bold red “Lee” back patch offer a pop of color.
Women’s Denim Vest & Rider Denim Cheeky Short: A set made to wear together, the denim vest is slimmer to complement your shape with an adjustable back buckle to get the fit just right. In a classic mid-wash denim with silver custom buttons, it pairs perfectly with the Rider denim cheeky short. The 2.5-inch low-rise cutoff has a raw cuffed hem and surprise features – like a star-printed pocket pattern that peaks out at the bottom – as well as the custom red back patch and trim.
Women’s Carpenter Jean and Cropped Chore Jacket: These pieces blend Kacey’s love of workwear and Lee’s heritage, featuring Lee’s iconic hickory stripe pattern. The jeans have a loose-fitting style with traditional carpenter details. The jacket is a more modern take with a cropped fit perfect for layering.
Western Denim Shirt: Available in both men and women’s versions, this shirt balances today’s trend with Lee’s heritage. It features bold red contrast piping and timeless pearl snap closures in a soft cotton fabric.
Men’s Bandana Printed Straight Jean and Workwear Jacket: Lee’s straight relaxed jean and utility jacket get a fresh look thanks to a subtle paisley print inspired by the classic bandana. Featuring Lee’s iconic denim details and pops of red in the trim and back patch. Also available in a solid denim.
Men’s Carpenter Short and Jean in Hickory Stripe: Workwear styles ready to wear everywhere, these two feature a loose fit and a double-knee carpenter style in Lee’s iconic pattern. The short hits just below the knee for a modern take that pairs perfectly with a Kacey Lee graphic tee. Both styles also available in solid denim.
Graphic Tees: From tank tops to baby tees, oversized and ringer tees, the tops in this capsule cleverly bring to life Kacey’s personal mottos and inspiration from Middle of Nowhere album with lyrics, images and sayings. Made to pair perfectly with denim bottoms.
Swimwear: From bikinis to one-pieces, the swimwear is designed to complement the rest of the capsule, including male/female coordinated patterns.
Accessories: Denim-inspired totes, handbags, hats with clever sayings and song lyrics, bag charms, belts and more – each piece is made to bring a fun Kacey Lee element to your day.
Pet Accessories: Inspired by Kacey’s pup, Pepper, and designed to coordinate with fashion from the collection. Whether it’s a top, dress or even a tiny cap, these pieces will make your four-pawed family member ready for summer fun.
“We’re proud to bring this exclusive collaboration to our customers as we continue to build Walmart as a destination for fashion, culture and self-expression,” said Ryan Waymire, senior vice president, adult fashion, Walmart U.S. “Our long-standing partnership with Lee, rooted in quality and heritage, combined with Kacey Musgraves’ distinctive voice and style, allows us to deliver a collection that feels both authentic and fresh. Together, we’re offering standout pieces that make incredible style accessible for customers—whether they’re shopping for everyday wear or their next summer concert.”
Note: The headline, insights, and image of this press release may have been refined by the Fibre2Fashion staff; the rest of the content remains unchanged.
Fibre2Fashion News Desk (RM)
