U.S. The bipartisan legislation introduced by Senator Marco Rubio, R-Florida to prohibit TikTok’s popular Chinese social media platform from being operated in the United States was passed earlier this week. Rubio’s office declared that the Averting the National Threat of Internet Surveillance and Oppressive Censorship, Influence and Algorithmic Learning By the Chinese Communist Party Act would provide protection for Americans. It would prohibit all social media companies operating in or under the influence of China, Russia and other countries of concern.
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It is particularly popular among younger users. Influencers have also made it a profession of sharing video content that promotes a wide range of products. Rubio warns that the app unlawfully stores data on millions upon millions of American kids and adults each day.
The senator stated that “we know it’s being used to manipulate feeds, and influence elections.” “We know it answers to the People’s Republic of China. We don’t have time for meaningless negotiations or with CCP puppet companies. Beijing-controlled TikTok should be expelled.
The Influence of Influencers
The United States bans TikTok, which would change the way content creators and influencers work. It would also remove one of America’s most popular social media platforms. TikTok, however, is not the only place where creators and influencers can post content.
When your livelihood is at stake, you have no choice but to make a change. According to Luke Lintz (CEO of HighKey Enterprises), digital marketing firm HighKey Enterprises.
TikTok is the leading platform for influencers because of its ability to breed what Lintz calls “virality”, which means every creator can become an influencer by just one video. This is what makes TikTok stand out from other social media sites. TikTok is now home to a large daily user base.
Lintz stated in an email that the algorithm collects an incredible amount of information about users and feeds every user what they desire to see. The algorithm has helped many business and influential people to discover their niches in order to build loyal fans.
TikTok has also changed how short-form content was delivered to users. It is so popular that every major social media site had to develop a similar feature.
Reels were created by Instagram/Facebook and their algorithms have been modified to favor Reels. YouTube invented Shorts, and it changed the homepage layout to highlight Shorts more,” Lintz added.
The platform could be banned if it is not. This will most likely result in a huge negative reaction from content creators as well as companies who have invested thousands building their audience.
We have been paid hundreds of thousands by businesses and individuals to help them build their brand with TikTok-specific videography and daily posting. Lintz said that there would be much outrage if all of this disappears overnight.
However, that could mean very little to government officials – who are concerned about the privacy and security issues.
TikTok Alternatives
TikTok can also be seen as the “flavor of the moment” in many aspects. TikTok wasn’t the original social media platform, and it won’t become the last. This could allow other platforms or new ones to rise to the challenge of it being banned.
TikTok could also be used to replace the DeSo blockchain (Decentralized Social Media)
Lintz stated that developers have built applications on the blockchain which are replicates of every major social media platform. A ban on TikTok (U.S.) and the uncertainty around Twitter have led to users and creators looking for DeSo options. They own 100% of the content they upload onto the blockchain, making it difficult for them to remove their profile.