How Fear, Uncertainty, and Doubt Shape Leadership

The Duct Tape Marketing Podcast with John Jantsch

In this episode of the Duct Tape Marketing Podcast, I interviewed Brendan Keegan, a seasoned executive with over three decades of experience in leadership and innovation. Brendan is also the author of the book “The FUD Factor: Overcoming Fear, Uncertainty, and Doubt to Achieve the Impossible.” Our conversation covers the profound impact of fear, uncertainty, and doubt (FUD) on leadership and how mastering these emotions can shape the trajectory of businesses and individuals alike.

Key Takeaways

Questions I ask Brendan Keegan:

[02:11] Is there’s a personal story of how you overcame FUD?

[03:30] How does FUD show up in the workplace?

[05:00] What are some best practices to admitting fear and overcoming it?

[06:42] What inspired you to write a book about overcoming fear?

[07:39] Talk about fearless leadership

[10:55] What are some of the key traits that this fearless leader needs to learn or evolve in their arsenal?

[13:16] Would you say a high level of self-awareness is one of them?

[14:41] How does leadership act as a differentiator between good teams and great teams?

[17:32] Why does leadership matter more now than ever?

[19:56] Is there some place you’d invite people to connect with you, and learn more about the FUD Factor?

More About Brendan Keegan:

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This episode of The Duct Tape Marketing Podcast is brought to you by ActiveCampaign

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Active Campaign, Brendan Keegan