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If Fashion Month has taught us anything, it’s the value of picking up style tips from the world’s best dressed. We already know that French style and the Parisian aesthetic is all about polish, and New Yorkers are always at the cutting edge of fashion-forward design, but if anyone can master laidback luxe dressing, it’s the Scandis. Playfully cool, effortlessly elegant and experts in mixing comfort, colour, and ease, they’re the first to set the tone for the season ahead, and whenever I’m ever stuck in a fashion rut, I make a beeline to the Instagram accounts of my favourite Scandi dressers for fresh, new outfit inspiration.
From Pernille Teisbaek‘s slick city-wear to Janka Polliani and Marianne Theodorsen‘s crayon brights, the list of It-girls on my radar goes into the dozens, and their unmistakable style has been shaping tastes and influencing trends over the last few seasons (and I personally have Stephanie Broek and Emili Sindlev to thank for the amount of exciting new accessories I’ve added to my wardrobe). But, exactly how have Scandi dressers perfected their enviably cool signature style? The answer comes down to design.
