For those who are new to LSG, here’s a bit of background on the charming brand: Founded in 2015 by Lisa Bühler, a former buyer for Nasty Gal, the San Francisco-based retailer is known for its bright, funky patterns and being ahead of the ever-evolving trend cycle. Focused on ethical manufacturing and sustainable materials, the website also carries various other designer brands that align with that hat message, like Hosbjerg, Ganni, Gimaguas, and more.